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April 30, 2008

Comments

Sarah Mellor

I agree Katherine, and I may even have to watch AIT one of these days.

Even those of us with a science background, but who aren't versed in the language of climate change or its methodology can benefit from a bit of a push in the right direction.

It could be argued that these pushes might be better coming from governments, who could point us and, importantly, industry, in the right direction through economic or legislative means.

But then again, the governments would have to have sound political reasons for doing so. So speak up, environmental scientists; use language we can relate to; keep your message clear and consistent and we might understand and take action before it's too late!

I walked to work on Tuesday. It rained. Al Gore, I hope you appreciate that ;-)

Conway Wigg

Hi,

I can't find a contact page so I'm going to post the details of some new reserach that's being launched on 12 May here. Hope you don't mind.

Thanks

Conway

Consumer perception of climate change and its potential impact on business

A global survey from Havas Media

Havas Media the umbrella group which draws together the full global media expertise of Havas invites you to the weblaunch of their global survey on consumer response to climate change.

Webcast Details

Date: Monday 12 May 2008

Time: 3.00pm British Summer Time

To register for the webcast visit http://events.ctn.co.uk/ec/havas/513/

The webcast will begin with an interview on the results and then be followed by a Q & A session.

Details of how to obtain an advance copy of the research findings will be sent to all who register.

Key Facts:

With more than 11,000 respondents, this is one of the largest pieces of research of its kind.

Qualitative and quantitative research across nine key markets - UK, US, Spain, France, Germany, Brazil, Mexico, India and China.

Vast majority of consumers highly engaged with the issue and keen to further demonstrate their green awareness in how they shop.

Considerable expectation from consumers that brands should lead the way in tackling climate change.

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